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The Idea Hunter: How to Find the Best Ideas and Make them Happen, by Andy Boynton Bill Fischer
Free Download The Idea Hunter: How to Find the Best Ideas and Make them Happen, by Andy Boynton Bill Fischer
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Review
"Humans make progress by discovering new ideas, but also, importantly, by repurposing the ones that already exist. Boynton and Fisher show how each of us can get better at this critical skill, identifying and reapplying existing ideas." ―Paul Romer, Senior Fellow, Stanford Institute for Economic Policy Research “Hunting is an apt metaphor. Ideas exist everywhere in the wild. The trick is knowing where to look for them and how to capture them. Boynton and Fischer tell us how.” ―Ron Sargent, Chairman & CEO, Staples, Inc. “The Idea Hunter is unique. It’s about curiosity, agility and perpetually hunting for better ideas. It’s a must read for anyone who wants to compete and collaborate more effectively each and every day.” ―Greg Brown, President & CEO, Motorola Solutions. “This book upends a number of persistent myths about innovation and what it takes to be an ‘idea person.’ It shows that what’s required is not spectacular creativity or remarkable IQ, but curiosity—a genuine desire to engage in a daily search for ideas. It will help transform the way you and your business operate.” ―Jay Hooley, Chairman, President & CEO, State Street Corporation “The Idea Hunter is not only an enjoyable read. It offers a practical method so that anyone or any firm can learn the secrets of harnessing the power of ideas to drive success.” ― Laura J. Sen, President & CEO, BJ’s Wholesale Club “Boynton and Fischer offer powerful and practical advice on how to jump-shift the flow of ideas in your organization. This will become required reading for any leader intent on shaping a high-performance organization.” ―Michael D. White, Chairman & CEO, DirecTV Observe, ask questions, be curious, dare to throw odd ideas into a group’s conversation to make it better. Be an Idea Hunter! ―Ton Büchner, CEO, Sulzer, Ltd “My company aims to add about $4 billion in new sales every year. This won’t be possible without everyone in the organization contributing new ideas. The Idea Hunter is an essential guide to systematically developing this critical capability.” ― Werner Geissler, Vice Chairman, Global Operations, Procter & Gamble “Thrilling, fun, and inspiring, The Idea Hunter tells stories and discerns patterns of behavior and habits shared by the great innovators of the past century. It finds similarities among the greats ranging from Warren Buffet to Steve Jobs, and even going back earlier in the century to Walt Disney and Thomas Edison. Through brief stories and simple self-reflection exercises, this book distills the quirky essence of leading imagination in a way we can consume it, and hopefully aspire to become one with it. ― Aaron C. Sylvan, Serial Entrepreneur and Technologist (One Technology, TrustWorks, LemonadeHeroes, Sylvan Social Technology) “We rely on using the ideas of thousands of experts to win against tough competition in a crowded market. Using The Idea Hunter as a trail map, any leader can win the daily wars of ideas that differentiate the innovator from the rest.” ―Jack Hughes, Chairman and Co-founder, TopCoder, Inc. “Idea hunters are normal people, with a normal life in a common social contest. The only difference is that they have an open mind and are skilled in searching. This brilliant book is an ideal guide to achieve an open mind in our complex world.” ―Maurizio Marinelli, Visual Artist & President of Baskerville Research Center on Communication, Bologna, Italy
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From the Inside Flap
"Breakaway ideas come to those who are in the habit of looking for them." —from the Introduction Ideas are arguably the most valuable asset in an information-based economy. But how do you find the best ideas—the kind that can boost careers, change organizations, and ramp up the value of projects? Why do some people seem to come up with these ideas whenever they need them? In this myth-busting book, the authors reveal that great business ideas do not spring from innate creativity, or necessarily from the minds of brilliant people. High-value ideas come to those people who are in the habit of looking for such ideas—all around them, all the time. These are the Idea Hunters. Such people do not buy into the notion that the only great idea is a pristinely original one. They know better. They understand that game-changing ideas are already out there, waiting to be spotted and then shaped into an innovation. The authors present an eclectic band of Idea Hunters, ranging from Thomas Edison, Mary Kay Ash, and Walt Disney, to Warren Buffett, Apple's Phil Schiller, and others including the leaders of Twitter, Pixar Animation Studios, and the Boston Beer Company. These people have certain characteristics embodied in the four I-D-E-A principles (Interested, Diverse, Exercised, and Agile). They also know their gig—their personal mission, and why it matters. They don't let the organization, job, industry, or profession define their Idea Hunt. And they recognize how the world around them connects with their plans and projects. Step by step, The Idea Hunter unveils a strategy for unearthing new ideas in any industry or organ- ization. It is a must-have resource for anyone who wants to tap into the successful business ideas that are just waiting to be rediscovered.
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Product details
Hardcover: 192 pages
Publisher: Jossey-Bass; 1 edition (April 26, 2011)
Language: English
ISBN-10: 0470767766
ISBN-13: 978-0470767764
Product Dimensions:
6.2 x 0.8 x 9.1 inches
Shipping Weight: 12.8 ounces (View shipping rates and policies)
Average Customer Review:
4.5 out of 5 stars
33 customer reviews
Amazon Best Sellers Rank:
#489,125 in Books (See Top 100 in Books)
Attending the Chief Executives's Club of Boston on 5/13/2011, we found this amazing book on our chair - The Idea Hunter and we left the business lunch at 2:30 and I had devoured the book twice with so many notes written in the edges by the end of the day. Thank you Andy Boynton (Co-author) and Dean of the Carroll School of Management of Boston College for graciously sharing this gem with us as we now "Pay it Forward" and share it with may key decision makers in all aspect of life including our children who are graduates of Amherst College, Wellesley College and attending Bentley University in undergraduate degrees and graduates of Tabor Academy. We look to support many organizations such as our fine hospital at Boston known as Man's Greatest Hospital - MGH and many of the heads of this fine institution who has treated me and put me into remission for NHL. It starts with ..."Know Your Circle of Competence and Stay Within that Circle ....Know Your Gig and Warren Buffett and Ted Williams, Red Sox slugger share this best when "Ted Williams revealed the secret of his success in his book, The Science of Hitting. Nick-named the "Splendid Splinter", his approach was to carve the strike zone into 77 cells, each one the size of a baseball. He swung at the balls that landed in his best cells, and let the others whizz by, even if it meant being called out on strikes once in a while. As Buffett once remarked at a shareholder's meeting, Williams knew that "waiting for the fat pitch would mean a trip to the Hall of Fame. Swinging indiscriminately would mean a ticket to the minors."The secret to a successful business is knowing how to manage using scientific and mathematical approaches as illustrated by the mathematical approach that Ted Williams used to master his success with the 77 cells and the scientific approach that was implemented - This is a key piece of information to note......The I-D-E-A Principle:I - INTERESTED - BE INTERESTED, NOT JUST INTERESTING Keep your brain open Ideawork # 1: Selling the Best Hour of the Day to YourselfD - DIVERSE - Ideas are everywhere (find a way to collect them and save them) Bridging distant worlds.... Ideawork # 2: The I's and T'sE - EXERCISED - Mastering the Habits of the Idea Hunt Observe - everything Ideawork # 3: Assembling An Idea PortfolioA - AGILE - Idea Flow Is Critical Letting Ideas Percolate Ideawork # 4: Ready, Set, LaunchCreate Great ConversationsThe Value of the Naive ConversationWalt Disney Story:Walt Disney and Art Linkletter vacationed together in Denmark in 1951 when they enjoyed the beauty of the Trivoli Gardens - clean and orderly park in Copenhagen with lush flowers, tame rides and a festive family atmosphere. Art Linkletter saw Walt filling notebooks with sketchese and writing and asked what he was doing and he shared...."I'm making notes about something that I've always dreamed of, a great, great playground for the hcildrena dn families of America." The dream became a splendid realty in 1955 with the opening of Disneyland in California.Entrepreneur Puneet Nanda story....Dr. Fresh, Present was having problems with his daughter not wanting to brush her teeth. He observed how much she loved her sneakers with flashing lights and so he invented the Firefly, a toothbrush with flashing lights that blink for sixty seconds and is now the linchpin of a $44.3 million company and created a contest for youngsters for other toothbrush designs which was won by a South Carolina girl who designed a toothbrush that speaks, reminding people to turn off the tap while they are brushing their teeth and won a free trip to Disneyland.The ideas are endless and we highly recommend picking up several copies of this newly released book as gifts to encourage everyone to exercise their thinking powers through observation. So often, an idea is created through a painful tolerance that you wish to fix or create a solution for it. This book reminds me of the "Destination Imagination" that our children were involved in during their school years along with the great materials shared by Inscape Publishing called - Innovate with Care - CARE where the Z principle is explored sharing the five types of people that are needed to success in bringing a successful idea to fruition-CARE - Creators, Advancers, Resisters and Executors and Facilitators who keep the ball moving through the organization through the C - A - R - E components.The other TV show that reminds me so much of the idea exploration that works hand in hand with this amazing resource - is Shark Tank where people come to investors to share their unique ideas for hopes of having cash infusion to take them to the next step.We have many copies available at our office Community Library and plan to sprinkle this great book - The Idea Hunter within all the leaders of the colleges, university, hospitals, organizations that we support along with business leaders in the community and beyond - Looking forward to "Paying Forward" - This book is too great to not have it reach as far as it can go....Thank you so much Andy Boynton for your most generous heart and sharing your "Aha's" with us through this great book. Can hardly wait for your second and third......Cindy and Geoff Worrell
Good book, must read for start ups
Interesting read, highly recommend.
Very interesting book that has you look at things differently from an inventor/product designer aspect. Well done.
Excellent source to help you with your I D E A hunt - I have listened to the audio version to/from work 3 or 4 times already
The advice is kind of obvious. I give it 3 stars because even if the book is obvious, it helped me to find a great and likable idea.
The premise of the book is this: There are valuable lessons to be learned from those who have highly-developed skills that enable them to "find the best ideas and make them happen." Better yet, these are skills that almost anyone else can develop in combination with (a) an insatiable curiosity to understand what works, what doesn't, and why; (b) an eagerness to communicate, cooperate, and - most important of all - collaborate/co-create with others; and (c) determination to sustain the "hunt" (Thomas Edison's term for his search for solutions) despite whatever resistance, ridicule, and setbacks that may be encountered. With assistance from William Bole, Andy Boyton and Bill Fischer explain in this book what they The DeepDive(tm), a combination of brainstorming, prototyping and feedback loops merged into an approach they devised that executives can use with teams to help develop solutions for specific business challenges.The focus of the book is on a process called I.D.E.A. whose foundation consists of four principles: Interested (i.e. insatiable curiosity), Diverse (i.e. locating or generating as many different ideas as possible from as many different sources as possible), Exercised (e.g. constant, relentless, sharply-focused observation of mental, emotional, and intuitive activity as well as whatever the senses experience in the physical world), and finally, Agile (i.e. developing cognitive and analytical skills that are razor-sharp, flexible, and resilient). Actually, every one in an organization (including, especially, C-level executives) should continuously strengthen the skills each of these principles requires because all organizations needo Idea Hunters (with in satiable curiosity)o Idea Finders (who recognize possibilities no one else does)o Idea Evaluators (who have high-standards and are baggage-free)o Idea Marketers (to create demand, both internally and externally)o Idea Refiners (who understand that improvement is an on-going process, not a destination)Note: I presume to suggest that when a "Best Ideas" team is formed, that its members possess cross-functional talents (essential to evangelism during barrier removal) and that the model be appropriate to the given organization's needs, interests, resources, and goals; also, that formulation of the model be based on this book as well as on what Pixar and IDEO do and how they do it. Caveat: Adapt rather than adopt best practices.Boynton and Fischer brilliantly explain which habits are most important during the "hunt" (Pages 90-94), what "Idea Flow" is and does as well as how to sustain it (101-119), and how to create great conversations (129-141). I was especially interested in their insertion of four sets of "IdeaWork" observations and recommendations. The first: Selling [actually Setting Aside] the Best Hour of the Day at [for] Yourself" (39-43), #2: "The I's and the T's" (65-68); #3: "Assembling an Idea Portfolio" (91-97), and #4: "Ready-Set, Launch" (121-127). Value-added benefits are plentiful. For example, Boynton and Fischer include a "Self Assessment" (1`46-150 that, all by itself, is worth far more than the cost of the book. Also an outstanding "References" section comprised of the books, articles, and online resources they recommend.In addition to the books that Andy Boynton and Bill Fischer recommend, I presume to add two by Tom Kelley (The Art of Innovation and The Ten Faces of Innovation) as well as two more recently published books, David Kord Murray's Borrowing Brilliance and Josh Linkner's Disciplined Dreaming.
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